YANG, Bai; BHAUMIK, Dr. Amiya. Evaluating The Implications Of Digital Marketing On Integrated Marketing Communication And Organisational Performance In Chinese Mobile Phone Companies . International Journal of Aquatic Research and Environmental Studies, [S. l.], v. 6, n. S2, p. 121–127, 2026. DOI: 10.70102/IJARES/V6S2/6-S2-573. Disponível em: https://www.injoere.com/index.php/injoere/article/view/573. Acesso em: 27 jul. 2026.